SPatial Identity

Designers generated an identity system for a fictional motion museum that features motion snippets, an animated dynamic logo, a trailer and an interactive AR poster that promotes the museum and encapsulates its unique idea. They utilized digital and analog experimental motion processes and cinematic techniques to create a wide range of outcomes.

Spatial Identity emphasizes the perception of the senses within an external stimulus like an engaging visual, smell, etc. Typography is not just a static vision.